By Nik Bentel Studio
The Pizza Pipe
A pizza box that folds into a pipe to smoke weed. Created as an advertising campaign for the startup, Push For Pizza. The pipe was launched on 4-20-2016, the unofficial national holiday for weed. It became the highest trending news topic on 4-20-2016. Even snoop dog (the king of weed) posted about it!
A cardboard pizza box that doubles as a pipe for weed
The "Pizza Pipe" is an all-in-one product with value to the user both before and after the fact. No longer will one have to search for a pipe before or struggle to remember the telephone number of the pizza parlor after its use.
Equally important, the pizza is in hand BEFORE the munchies set in, leading to a more relaxed and enjoyable experience without the interminable delay of its delivery or the pain of gnawing hunger. And the pipe comes at NO ADDITIONAL COST. Its materials are 100% recyclable.
It's 4/20 Somewhere...
Behind the Project
Making The Pizza Pipe
In school, we learn to first prototype with cardboard. What could be more rewarding than the foundation of tangible design– to transform a flat plane into something functional? This project is an homage to our early days of product design and the future of human interaction with objects. While also an appreciation for the culture of smoking weed.
